Design that ships.
Strategy that scales.

I'm Liv, a senior product designer with 12 years of experience across enterprise SaaS, business innovation, and growth. I design experiences that close deals, scale products, and make complexity feel simple.

Selected work

Growth Design · Usercentrics

From cookie banners to conversion engines: growth design at a global consent platform.

At Usercentrics, I own design for the Acquisition & Virality pod, from 0 to 1, 1 to 100.

I collaborate with product managers, engineering, data, UX research, and legal to make global privacy compliance attainable for our millions of technical and non technical users.

Currently exploring AI-assisted workflows across research, prototyping, and knowledge sharing.

3
CMS integrations · Wix, Shopify, WordPress
2+
Experiments per Q
Growth Design Self-serve Conversion Optimisation SaaS User Testing
Healthcare · Oracle Cerner

Oracle acquired Cerner. I helped design what clinical UX looks like after a $28B bet.

I led design across multiple iterations of Oracle's flagship healthcare demo post the Cerner acquisition, from concept to a visionary build showcased at HIMSS and Oracle CloudWorld.

Working cross-functionally with Innovation Strategists, Solution Engineers, and subject matter experts, I translated interconnected system complexity into a compelling B2B2C story.

The result anchored a Veteran Affairs contract worth over $20M and kept evolving.

$20M+
Veteran Affairs closed deal
V1 → V11
Lead design
HIMSS + CloudWorld
Conferences featured
Enterprise UX B2B2C Healthcare Design System Stakeholder Mgmt
Enterprise Demo Design · Oracle Xlab

Scaling design output from 2 industry builds a year to 100+, without losing quality.

As a Senior UX Designer at Oracle's Xlab innovation team, I owned end-to-end design on high-stakes demos for enterprise customers, often under tight deadlines with ambiguous briefs.

Across deals including Teradyne ($2.76M), Oceaneering ($4.5M), and General Dynamics ($3.9M), I took business scenarios and shaped them into high-fidelity demo narratives that made enterprise software feel intuitive and relevant to each buyer.

On select accounts I stepped beyond design into an Innovation Strategist capacity, owning client discovery, requirements, and QA.

$30M+
In closed deals
100+
Projects delivered per team
Enterprise UX Design System Rapid Prototyping Stakeholder Management Design Ops

Kind words from collaborators

Liviana took on dual roles — Innovation Strategist and Lead Designer — on two complex projects simultaneously. Her ability to navigate ambiguity at this level is a genuinely exceptional capability.

AD
Andy Dzurisin
Principal Architect, Oracle NAA

Liviana is a rare find…she is both incredibly creative and super organized at the same time. She has been very instrumental stepping into the work we're doing on the healthcare asset to learn the content, bring forth some really cool, creative ideas and equally important help us deliver the asset on schedule! I cannot express my gratitude enough for all that she has done for the HC team!

EH
Eric Hatlauf
Lead SE, Oracle Healthcare

Writing

01
A designer's 2026 trend forecasting
Substack · Feb 2026
02
10 Tips on How to Become a Great UX Designer
Medium · Bootcamp
03
Are You Riding the Motivation Wave?
Medium
04
Red Flags of a Toxic Workplace
Medium · Bootcamp

If you’d like to discuss a role, a project, or just say hi — my inbox is open.

Liv